Campaign bundles allow you to create a parent campaign and bundle other campaigns into that campaign. These bundled campaigns can be sorted manually and you can choose wether they need to be completed in a specific order or a random order.

This feature allows you to combine campaigns that fit together, and is especially interesting for learning or training purposes. Let's find out how it works by looking at the following example.

At Ambassify we have a customer community, where customers can find inspirational content, feedback opportunities, product updates, and much more.

To get new customers up to speed, we selected a couple of essential resources about Ambassify that we believe every new admin should read. We decided to offer these in a campaign bundle with a fixed order to go through. After completing the bundled campaigns, we want to guide customers to our News Center where they can find the latest product updates.

It's important to understand that the first campaign you create (the parent campaign), will also be the last campaign of your campaign bundle.

You start by creating a campaign from scratch, via import sources, or via the content catalog. This can be any type of campaign that's available in your plan.

In this example, we'll simply use a 'click it' campaign that redirects you to our News Center. The CTA is put on the open link button text and says "Click here if you like to discover what's new o the platform".

When your parent campaign is ready, you can save it as a draft. Now, on the campaign's dashboard, you'll find the item 'Bundled Campaigns' in the left-side panel:

This is where you can turn your campaign into a campaign bundle, by clicking the green button:

By default, campaigns in a bundle can be completed in a random order. If you want to determine specific order, you can enable the toggle button. Next up, you can start adding new campaigns to your bundle.

After clicking Add new campaign, the campaign builder opens up and you can create a campaign just like you would always do. You start by choosing what you want your ambassadors to do, by selecting one of the categories (or by opening the content catalog).

In this example, we want our customers to complete the campaigns in a specific order, and we start by creating a campaign that asks to check out a PDF on how to set up a successful Social Share campaign in Ambassify.

Because the audience is already set in your base campaign, you don't need to target the campaigns inside the bundle. When your campaign is ready, you can continue and publish it. This won't publish the campaign in the community, but within your campaign bundle, which is currently still in draft.

You can now continue adding new campaigns to your campaign bundle. In this example, we've added three campaigns that must be completed in order. You can change the order of your campaigns by drag and drop.

When you're done adding campaigns to your bundle, you can go back to your parent campaign and publish it.

This is how it looks in the community. On the campaign tile, you'll see a progress bar. It starts at 0% and evolves to 100% when you complete the campaigns inside the bundle.

Pro tip: because this campaign bundle's purpose is to get customers started, we have also turned it into a featured item that's pinned at the top of the dashboard. This way it's the first thing they see when accessing the community dashboard.

When you open the campaign bundle, you'll see the title and description of the first campaign. Inside, you'll be able to engage with the bundled campaigns. The locks on the second and third campaign indicate that you need to complete them in a specific order.

Let's have a look at the end result. The video below shows how you can interact with the bundled campaign, from an advocate's perspective.