When setting up a share campaign, you might wonder which image size you should foresee. In this article, we'll have a closer look and help you out.
When building one of the following share campaigns, you'll be asked to provide one or more previews. A preview contains the information that will be shared by your advocates and contains an image, a title, and/or a description.
When the objective is to share an image (e.g., a campaign visual or team picture), the uploaded image is also injected automatically in the preview.
API Share (LinkedIn, Facebook Pages, X): The original media (image or video) uploaded by the manager is also uploaded to the social media channels, so its size and dimensions are maintained. Please take a look at the guidelines for each social media channel below.
In other cases when media is shared without API support: a link share with preview image is generated. The recommended size is 1200x630 pixels. If an image is uploaded in a different aspect ratio, Ambassify will automatically crop it to match the 1200x630 pixels format.
If your campaign is created for multiple social channels, it will be a matter of finding a good compromise with regards to its size.
Keep in mind:
Images
Ambassify (applies to all networks):
size: less than or equal to 10 MB
dimensions: greater than or equal to 200x200 px
size: less than or equal to 10 MB
resolution: less than or equal to 36 megapixels
file formats: JPG, PNG, GIF
for in-feed post images, LinkedIn recommends 1080x1080 px (square), 1920x1080 px (portrait), and 1200x626 px (landscape)
X
size: less than or equal to 5 MB
file formats: JPG, PNG, GIF, WEBP
1024x732 px is optimal
Google Business Profile
size: between 10KB and 5MB
dimensions: greater than or equal to 250x250 px
file formats: JPG, PNG
1200x900 px is recommended
Instagram Professional
size: less than or equal to 8 MB
width: between 320 and 1440 px
aspect ratio: between 4:5 and 1.91:1
height: depends on width and aspect ratio
file formats: JPG
Video
Ambassify (applies to all networks):
size: less than or equal to 1 GB
size: less than or equal to 10 GB
duration: less than or equal to 4 hours
size: between 75 KB and 500 MB
duration: between 3 seconds and 30 minutes
file formats: MP4
X
size: less than or equal to 512 MB
duration: between 0.5 seconds and 140 seconds
dimensions: between 32x32 and 3840x3840 px
aspect ratio: between 1:3 and 3:1
Instagram Professional
size: less than or equal to 300 MB
duration: between 3 seconds and 15 minutes
width: less than or equal to 1920 px
aspect ratio: between 0.01:1 and 10:1
height: depends on width and aspect ratio