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Recruiting new members via the intranet

How can you use your intranet as a channel to invite new members to your community?

Laurens Bobbaers avatar
Written by Laurens Bobbaers
Updated today

One way to invite members to your community is to add them to the database in your Ambassify account (e.g., via Members > Import) and then send them a community invite message. For more information, read this article.

Another common approach for recruiting new members is to leverage your intranet system. This article describes how to do this.

First, you create a Recruitment Form campaign using the Content tab and click on Create campaign. In doing so, you follow the steps for setting up your recruitment form. The purpose of the Recruitment Form is to appeal to your audience and convince them to sign up.

Once you've finished setting up your Recruitment Form campaign, you can create an automated Community Invite message that links to the recruitment form you just made. People who signed up via the recruitment form can finalize and confirm their subscription via this message.

Go to Messages > Automated messages > Create

In the audience settings of your Community Invite message, you can add a filter "Interaction is greater than 0" applied to the recruitment form you created. This will make sure that if someone fills in this specific form, this will automatically trigger sending the Community Invite message (by email or text message, depending on what you choose).

In the content of your message, you can thank your audience for subscribing and repeat/tell why it's so great to join. The screenshot below is the default messaging we provide:

When you have finished creating the automated Community Invite message, you can set it live. Now, all you need to do is copy the URL to your Recruitment Form landing page, paste it in your intranet environment, and provide some more context as to what's behind the link.

For your employees (i.e., the people you want to recruit), the process is then as follows:

  • They click on the link provided on your intranet page

  • The Recruitment Form landing page opens. They fill in the form (E.g., First name, Last name, Email address) and press 'submit'.

  • Automatically, they receive the Community Invite email, in which they click the Call To Action button (E.g., I want to join the community)

  • A page opens where their data is already filled in. They are asked to choose a password to log in to the community

  • Once they've chosen a password, they'll enter the community

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