You can use the social share campaign or also called the link share campaign to have your link to, for example, the website, the blog, a landing page, shared by your ambassadors on their own social media channels.
Here are the different channels ambassadors can share on:
Facebook Page (only for API Share)
Where do you start?
You click on the
create campaign button and then look in the
social category for
campaign name you have to enter is only visible to managers. Choose a clear name so that you can easily distinguish your campaigns afterwards.
You can optionally add a
tag to your campaign for easy filtering on campaigns.
In the next step you choose whether your campaign should be on the
community or on a
landing page, or both. More information about the difference can be found here.
Then you choose the
language in which you want to create the campaign, if your campaign needs to be made in multiple languages, you can add those afterwards. In case of the latter, you can save your campaign as a draft and then add the other languages.
title is visible to your ambassadors. By default, it says "share our news", but you can also provide more information about the subject for instance. Don't shy away to be creative and make the call to action appealing to your target audience.
Then enter the
URL to the article. Via the button
import share copy, you will automatically retrieve the website's image, summary, and content. So that's easy, and you don't have to enter everything manually anymore. However, you still have the possibility to edit the content if you want.
rewards step, you can set the points that your ambassadors get when they share. They get points every time they share on different networks.
The next thing to do is to add your
audience filter if necessary.
If you save your campaign as a
draft, there are several settings that you can check before publishing your campaign;
The most important are located on the left under the
Sharing, you can adjust on which networks can be shared.
You can also change the
image that will be shared.
In addition, you can set a
default text for some networks that will appear above the post. This way your ambassadors do not have to come up with text themselves.
All done? Don't forget to preview your campaign before publishing it!